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The Life Ball Style Bible launch in Leopoldskron Palace

In 2018 the Life Ball celebrates its 25th anniversary paying homage to the “The Sound of Music”

Whist the Style Bible was launched and celebrated on 26th January in Leopoldskron Palace at the kick-off for the Life Ball, the preparations already started taking place during the previous summer. Conchita, Anna Netrebko and many more were all captured on camera by Gery Keszler and photographer Markus Morianz posing at the original film locations from the 1956 Hollywood film in SalzburgerLand.

Anyone going to the Life Ball needs to adopt a certain style – the more flamboyant the better. The Life Ball Style Bible is an absolute must-have for all who require a little bit of guidance in choosing the perfect fancy “Sound of Music”- inspired evening attire!

Leopoldskron Palace formed the perfect setting for the launch of this year’s Style Bible for the Life Ball 2018, which once again promises to be full to bursting at Vienna City Hall on 2nd June. Whilst the castle on the banks of the Leopoldskroner Weiher pond was one of the main filming locations in 1964 for the Hollywood worldwide sensation, which featured Julie Andrews as Maria von Trapp, in January it was transformed by the Life Ball organiser Gery Keszler into a magnificent gathering point for all Life Ball supporters and “his” Trapp family. Another highlight of the Life Ball’s kick-off was the appearance of “The Makemakes” singer Dominic “Dodo Muhrer”, who performed the hit song “Climb every Mountain” from the “Sound of Music”.

Style Bible 2018 Life Ball

@ Life Ball Style Bible 2018

Life Ball goes “Sound of Music”

Since its premiere in 1993, the Life Ball has taken a strong stand against the stigmatisation of HIV and AIDS and uses its donations to support organisations and projects worldwide. In 2018 the Life Ball celebrates its 25th anniversary paying homage to the “Sound of Music”. The film about the von Trapp family is widely considered to be the most successful music film and acted as a model for the Style Bible.

SalzburgerLand as the perfect “photography studio” for the Life Ball

Whist the Style Bible was launched and celebrated on 26th January in Leopoldskron Palace at the kick-off for the Life Ball, the preparations already started taking place during the previous summer. Conchita Wurst, Anna Netrebko, Zoe Straub, Verena Altenberger, Elisabeth Gürtler, Dagmar Koller, Chris Lohner, Erni Mangold, Desirée Treichl-Stürgkh, Victoria Swarovski, Herbert Föttinger and Rose Alaba were all captured on camera by Gery Keszler and photographer Markus Morianz posing at the original film locations from the 1956 Hollywood film in SalzburgerLand. The original scenes weren’t just reconstructed, but completely re-interpreted as well, with Conchita, who went blonde for the task, playing the role of Maria. However, we don’t want to give too much away – browse through the Life Ball Style Bible 2018 for yourself now!

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